You’ve heard marketing agencies talk about it. You’ve seen lectures on the importance of it. But you still don’t know what it Search Engine Optimization is! This is by far the most confusing, brain tricking idea, super tech thing. So, here’s the break down for you.

Search Engine Optimization is the process of marketing your business or product in an unpaid way online. Basically, it’s a way to make it visible to the public without having to pay for advertising dollars. The goal is to make your business have an increase in traffic to sites and improve rankings on search engines like Google.

How is this even possible? With creativity and a little bit of knowledge of technology, your business will succeed in SEO and drive traffic to your content. Key word: content! Yes, your business must have a lot of relevant information to get those that are searching for your product to your site. Again, it’s about relevant content, not just content.

Still confused? We get it because it is extremely confusing and time consuming. But we want to help you with it. Contact us to become more informed about why you need help with SEO.