Direct Mail Services
Bring your Brand Home
Direct mail collateral remains in the home for 16 days on average. That's a lot of time for everyone in the home to be exposed to your brand.
Data-Driven Demographics
Reach your ideal customer with targeted lists
Prophase and our data partners allow you to purchase mailing lists to target your perfect customer before they are even in your store.
Next-level personalization
Your customers expect their marketing to be relevant and to be personalized to their needs. When your message matches up your demographic–you’ve got a recipe for success.
What kind of demographics?
Age, Single-family or multi-family residences, family size, zip codes, income levels, new-to-the-area–our data partners can craft you a list based on one or all of these demographics and more to get your message to exactly the right people for your business.
B2B or B2C
Our targeted lists aren’t limited to only consumers, we can also access a database of businesses relevant to your market–so if you’re B2B don’t worry–we can get your collateral in the hands of the decision makers.
Top of the pile, and top of mind.
Every Door Direct Mailers (EDDM)
Affordable and direct, EDDMs get your message in front of EVERYONE. Choose a zip code, distance from your location, even streets or neighborhoods, or some combination. Perfect for sales, events, opportunities, or simply for brand recognition.
Truly affordable
Our partnership with the USPS for these mailers mean we can pass our savings on to you. If volume is what you’re after, there is no more affordable option than an EDDM campaign.
Be everywhere, stay Top-of-Mind
EDDM is a great solution for businesses who have a message for everyone–new offerings or products, menus, seasonal offerings, the list goes on. The perfect option for staying top of mind.
Get the response you want
The response rate of direct mail has been measured as high as 90%. JICMAIL reported that the engagement rate with a business based on receiving direct mail grew to 96% in 2020.
Brand recall is 70% higher in most markets for direct mail vs digital advertising. Since 2011 the Post Office has noted EDDM's have sent over 10 billion pieces of mail, and generated over $3 Billion in additional revenue for participants.
The National Association of Homebuilders reports that consumers who move spend an average of $12,023 more in the year they move in order to make their new house a home.
Be the Welcoming Committee
New Mover Campaigns
Through our data partnerships, you can send your ads and messaging to the newest members of your communities. Be their first choice by welcoming new potential clients with specials, offers, promotions, or just a hearty 'hello!'
Direct Mail Dominance
A 2021 Gallup poll reports that 41% of all Americans look forward to opening their mail each day. The same data points to a nearly 90% open rate on direct mail ads vs 20-30% of email.
Better to be First
The First Law of Marketing (according to The 22 Immutable Laws of Marketing) “It is better to be first than it is to be better” – it’s easier to convince consumers of your business’ value when you can get to them first vs. trying to compare yourself to competitors.
Moving on the Rise
Americans are on the move. Post-Covid work from home and relocations have caused many movers across the country. People are spending more time at home, giving you the perfect opportunity to welcome these big spenders into your business.
No matter the market, put our experience to work for you
Industry Built Campaigns
Prophase has been building campaigns across the country, and in dozens of vertical markets, since 1986. Restaurants, Retail, Hardware Stores, Pharmacies, and more -- we have programs specifically designed to set you apart from your competitors locally or nation-wide.
Data, experience, and creative
Utilizing a personally crafted combination of our data tools, combined with our best in class creative and decades of experience; Prophase can create a totally unique-to-you campaign.
Save Time, get the Professionals
The time, talent, and tech we’ve spent on our clients and in the markets you’re in now can be immediately put to use. We know what works for a Hardware Store might not work for a Pharmacy. Don’t spend your time learning the basics, get impactful, data-backed campaigns now.
Case Study: Flip-you-Script Campaigns
Post-COVID 19 lockdowns, many of our Pharmacy clients noticed long-established competitors were leaving their towns and neighborhoods. We developed a campaign targeting those now script-less customers inviting them to bring their prescriptions over to great success. By providing a necessary service, and rewarding their new customers for making the choice, our Pharmacy clients saw double-digit growth in new customers.
US Businesses spent a whopping $38.5 billion in direct mail advertising in 2021, and that number continues to increase. That's ~$164 dollars per person nation wide. Those same businesses, however, brought in ~$2000 in goods sold through that direct mail advertising.
Direct Mail Pricing
Customer favorite!
Postcards
Who doesn't love a getting a postcard? Connect with your customers on a personal level.
Postcard Type
500 - 1000
1001 - 2499
2500 - 4999
5000 +
Size: 4.25 x 6
Size: 5.5 x 8.5
Size: 5.67 x 11
Size: 4.25 x 6
Spread the news!
Flyers
Got an event, promotion, or deal that is too good to be true? Craft an eye-catching flyer to draw in new customers.
Flyer Type
500 - 1000
1001 - 2499
2500 - 4999
5000 +
8 1/2 x 11 B/W w/tab (Bi-fold/Tri-fold)
8 1/2 x 11 B/W w/tab (Bi-fold/Tri-fold)
Very popular!
Gift Cards
What a better way to connect with customers than allowing those customers to give your business as a gift?
